Marketing Tourism Hamilton

OK&D Marketing's 2009 Marketing Plan for Tourism Hamilton was a major success at the organization's Tourism Summit.
"Excellent testimony from partners on the benefits already of Tourism Hamilton and OK&D collaboration - in only six months! We're getting comments that this is one of the best programs they've seen in years from Tourism Hamilton."
- Ted Flett, Marketing and Media Relations Co-ordinator, Tourism Hamilton

African Lion Safari receives "highest click through" on Attractions Ontario website

Capitalizing on the "strength and recognition" of the African Lion Safari brand, OK&D created a dynamic on-line banner ad promoting the Safari on the Attractions Ontario website.

Attractions Ontario confirmed that the Safari ad generated the highest click-through rate of any of the featured Ontario attractions...more than 4x the click-throughs of the second highest performing ad.

OK&D buys into Amedius Canada

OK&D have acquired an interest in Amedius Canada Inc., a leader in web-based, channel marketing solutions. Amedius Canada President, Dan Miller, will continue to run Amedius and oversee the company's key accounts including; Hbc, Assante Wealth Management, VON Canada and the Government of Alberta. Miller will also assume a new business and senior management role with OK&D, as Vice President of Integrated Services.

Amedius Canada Inc. (www.amedius.com) is the exclusive Canadian licensee of the US based MediaBuilder suite of marketing technology solutions. Amedius works with national clients that have multiple offices, franchisees, distributors, agents or resellers across the country that require customized advertising and marketing for their local markets.

2008 Close to Our Hearts Gala

On behalf of The Carpenter Hospice Chair, David MacPhee, hospice staff, gala volunteers and myself, thank you for helping make the 2008 Close to Our Hearts Gala such an incredible success.

Heather Lareau, 2008 Gala Chair

Raising Our Graphic Standards

We're pleased to announce that Sara Bishop, one of our senior designers, was recently awarded R.G.D. status by the Association of Registered Graphic Designers of Ontario. Sara achieved this recognition, based on dedicated study and her pursuit of excellence in her profession.

In addition to recognizing Sara's creative skills, her R.G.D. training also ensures that the OK&D studio will follow best practices in regards to graphic file preparation, advanced technologies and efficiencies.

Congratulations Sara!

Arla Sales Force speaks out

Response from Sales on the new Poster and tent card is extremely positive. They "love it" and think that it is some of the best work that we have done.

We have raised the bar for quality of material and what they will expect from us in the future.

Nancy Strauss
Trade Marketing Manager, Arla Foods

Hamilton to host Inaugural Hockey Skills Challenge

Hamilton has been selected as one of 6 Canadian cities to host the new, Source for Sports CCM Canadian Hockey Skills Challenge. Slated for Saturday April 19th at the Mohawk Quad Pad, the Challenge is open to all youth players (1991-1998) and organizers hope to attract competitors from across Canada.

"We've modeled the event after the professional skills challenge, but created ours as a grass-roots event for players of all skill levels" says Steve Gracie co-owner of Head's Up Source for Sports.

Pre-registration is mandatory with a fee of $25 and competitors will be accepted on a first-to-register, first-served basis. A portion of the proceeds will be awarded to Shoot For A Cure to help with their efforts towards preventing and finding a cure for spinal cord injuries.

The Challenge is offering up over $15,000 in prizes, including CCM hockey gear, Source for Sports gift cards and a Grand Prize to the the top 16 First Place winners of a free scholarship to the CCM Guts & Glory Sean Skinner Hockey School.

For more information visit www.sourceforsports.com or contact David Olynyk at (905) 632-8850 (ext: 295).